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Since employees typically are the first contact made with a company it is often necessary to control that image projected.
In the past, employers used dress and appearance policies to help employees work comfortably and safely while still projecting a professional image to clients, customers and future employees.
Over the years employers have also used dress and appearance policies to help create an employment brand.
Today, and especially post-pandemic, dress and appearance policies require us to develop strategies that align with both employer goals and culture and, at the same time, protect us from discrimination claims and “push-back” from our employees.
HR is on the front lines of policy development and enforcement and we need to work with other parts of the organization to ensure that dress codes are managed consistently and fairly.
Dress codes are used to communicate to employees what the organization considers appropriate work attire. The policy allows us to set expectations regarding the image we want to portray.
At the same time there has been a decided interest in dress codes from federal and state agencies and, in particular, the EEOC
Employers realize that impressions made on clients and customers are important to the success of an organization.
Pre-Covid, the concept of “professional dress” was under severe strain. Today, as we begin to return to the office, employees are using traditional discrimination concepts in making claims of lifestyle discrimination based upon sexual orientation, gender-identity, physical appearance, piercings, tattoos, smoking and other privacy/personal issues.
At what point does the employee’s right to self-expression interfere with the employer’s right to set boundaries?
Dr. Chartier is the Principal of HRinfo4u, a human resource consulting firm, and a well-known educator and speaker. As a consultant, he works with organizations to improve the effectiveness and efficiency of their human resource function. He has worked extensively in designing, developing, and implementing human resource programs, procedures, and systems for smaller and mid-size firms up and down the Hudson Valley.
Greg is a thought-provoking professional speaker and his wisdom and insights into management and leadership make him an electrifying speaker and seminar leader. His seminars are customized to reinforce the company mission, vision, values, and culture and the content is practical for team leaders, managers, supervisors and executives alike.
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